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Case Study

Greenmark Waste Management

Website Redesign, Digital Marketing Campaigns, and Analytics for a Multi-State Waste Management Provider

Overview

Greenmark Waste Management operates across Arkansas, Tennessee, and Kansas, providing roll-off rentals and commercial waste services. As their footprint expanded, their digital presence needed to catch up. They partnered with Flex360 to modernize their website, strengthen online visibility, and build a predictable lead-generation system supported by clear reporting and analytics.

Potential lead value generated
$ 15696
Ad-driven clicks to the website
0

Before Working With Flex360

Before partnering with Flex360, Greenmark struggled with:

  • An outdated, non–mobile-friendly website.
  • Confusing pathways for requesting quotes or ordering roll-offs.
  • Minimal online visibility in highly competitive markets.
  • No retargeting or funnel-based advertising.
  • Little meaningful tracking of leads, calls, or service inquiries.
  • Unpredictable month-to-month lead volume.

Their digital presence wasn’t supporting their rapid growth, and they lacked the data needed to make informed marketing decisions.

Our Solutions

Flex360 delivered a focused digital transformation across three core areas.

After Working With Flex360

After working with Flex360, Greenmark saw immediate improvements across visibility, conversions, and revenue potential.

Total calls from ads and website combined
0
Ad impressions across all service territories
0 M
Increase in quote requests after launch
+ 0 %
Return on ad spend based on potential revenue
0 x

Conclusion Statement

Flex360 transformed Greenmark Waste Management’s digital presence into a high-performing, fully tracked markxting ecosystem. Through a strategic blend of website redesign, targeted advertising, and robust analytics, Greenmark now experiences stronger visibility, more predictable lead flow, and a clearer understanding of how digital efforts drive revenue. Their growth is no longer accidental—it’s engineered.