Website and marketing support

Google’s online advertising service. This system allows advertisers to reach customers based on what keywords they are searching for in real time.

An Extended Validation (EV) security certificate provides the highest degree of security because of the thorough examination that is conducted before this certificate is issued (and as strictly specified in guidelines set by the SSL certification industry’s governing consortium).

In addition to ownership of the domain name registration and entity authentication, the legal, physical and operational existence of the entity is verified. This type of certificate usually takes a few days to several weeks to receive.

See also: SSL Certificate

A security certificate that includes basic encryption and verification of the ownership of the domain name registration. This type of certificate usually takes a few minutes to several hours to receive.

See also: SSL Certificate

Short for Domain Name System or DNS, it is the most recognized system for assigning addresses to the Internet web servers.

Your domain name is what you put on business cards and what you type in to get to your homepage.

Video shot and edited for a specific client and use.

Photos shot and edited for a specific client and use.

You know your business inside & out, but word-smithing Google-loved language may not be your specialty.

Whether you just want a little bit of editing or you'd like us to do a complete industry-researched write-up for you, we can help find the right words to speak to your audiences.

Information moved or imported from one location to another - usually the end goal being a new content management system (CMS).

When a client already has a website, our team usually migrates the existing web content to a new location for collaboration and editing (we use tools like GatherContent and Google Docs). Once the content is approved to go on the new website, we migrate it into the new website.

A computer application that supports the creation and modification of digital content. It typically supports multiple users in a collaborative environment.

Our developers customize your site’s content management system (CMS) to your site’s specifications. This means that there is nothing in your CMS that you don’t need - speeding up your website’s load time and also making it more user-friendly and therefore easier to keep up-to-date.

Text (words), pictures, downloadable files such as PDFs/PPT/DOCs, video links... Any words, pictures, or attachments included in a website.

1. A correction to an error that shouldn't have been there in the first place.
2. Something we never charge to correct.

Examples

• Clicking on a tag doesn't pull up the news posts associated with that tag.
• A date picker is acting wonky and resetting.
• Added a post, but got an error message when I clicked save.

Note: Because we create custom solutions, sometimes we have to investigate an issue before we can identify if it is a bug from something we didn't get right - or if it's a billable service.

Programs on your computer that allow you to visit websites.

Similar Terms

• Internet Browser Window
• Web Browser
• The thing I click to get to the internet

Examples

• Microsoft IE 11 & Edge
• Firefox
• Google Chrome
• Safari Opera

The exact screen width where a website is designed to respond differently than it did at a larger or smaller size.

Standard Breakpoints

• Big Desktop Screens: 1801 px wide or wider
• Desktop Screens: 1201 - 1800 px wide
• Tablet Landscape Screens: 941 - 1200 px wide
• Tablet Portrait Screens: 641 - 940 px wide
• Phone Screens: 640 px wide or narrower

Creating a cohesive and recognizable statement that identifies a company or organization through imagery and messaging.

Important components to branding standards often include the development and implementation of: logo, icon, tagline, fonts, and use-case instructions.

A security certificate that covers one domain name and an unlimited number of its subdomains.

See also: SSL Certificate

Monitoring and auditing website content and design to correct errors that might prevent users with visual, hearing, cognitive, or physical disabilities from being able to interact with your site.

Allow you to collect customized information from website visitors.

Depending on their complexity and the number of fields, web forms can be custom built or created using subscription platforms such as Wufoo, Typeform, or JotForm.

Common Uses:

• Contact Us / Lead Generation Form
• Job Application
• Nomination / Submission Form
• Customer Feedback
• Online Payments

A security certificate that secures one fully-qualified domain name or subdomain name.

See also: SSL Certificate

1. A requested change to the design or functionality of a website.
2. An update to keep an older site working on newer technology.

Monthly service packages that allow you to contact us for phone and email support, CMS training, website maintenance, as well as design & development changes at a discounted rate.

Service over/outside of a monthly agreement is billed at our hourly rate. Cancel anytime with a 30-Day email notice.

Web feed allowing users to access updates to online content in a standardized, computer-readable format.

How to use:

• Exporting Content: Provide an RSS feed of your news so that others may pull it into a news aggregator.
• Importing Content: Bring in one or more RSS feeds to your website to automatically populate your news feed with content applicable to your visitors.

In addition to basic encryption and verification of ownership of the domain name registration, an Organization Validation (OV) security certificate validates that certain details of the owner (e.g., name and address) are authenticated. This type of certificate usually takes a few hours to several days to receive.

See also: SSL Certificate

A security certificate that secures multiple domain names.

See also: SSL Certificate

Stands for Internet Protocol Address; a unique identifying number given to every single computer on the internet.

1. Stands for Application Programming Interface.
2. A set of subroutine definitions, protocols, and tools for building application software.
3. Usually utilizing code from a third-party source.